What do you mean by the term hidden text

Question

What do you mean by the term hidden text? Explain briefly?

Answer 1

The hidden text is textual content that your visitors can’t see, however which is still readable through the search engines. The basic idea is to load a Web page with keywords and keyword phrases which would be unsightly to visitors however that would enhance the page rankings in the search engine results, and to do so devoid of letting your visitors see the text. The hidden text is recognized as search spam through each of the main search engines.