Setting up the channel
What are the various factors to be taken into account before deciding on setting up the channel?
Expert
i) Understanding the client profile: The preferences, tastes and habits of the customers might vary from person to person.
ii) Finding out the objective as to who would be the main aim market, whether the organization wants to go for cost minimization or not and so on.
What are the various kinds of media employed in advertising?
Raju and Kamala set up a consultancy firm under the name of Expert Consultancy in June 2000. The partnership agreement clearly stated that the partnership shall remain for a ten year period. In December 2010, Kamala took a personal loan amounting to RM100,000 from Bank Business
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Explain briefly what must be kept in mind while developing the message for advertisement?
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