Areas apart from the marketing stream

Describe have you applied to any other areas apart from the marketing stream?




If the answer is yes (and it is fairly reasonable for it to be so!) then include a reason for your interest in the other streams. Various other occupations are obviously related, like Sales, Market Research, Promotional work, Advertising, Public Relations and so on.

Illustrate that there are common skills between other occupations and Marketing. Alternatively explain that the attraction is distinct and perhaps of a lesser degree than Marketing. Show that the job in question fascinates you the most and that there is no sense of you being conflicting in your applications. The other companies you have applied to will interest your interviewer. Let them observe that you have researched the field well. However make sure that they know they are the first preference. You don’t want to put them off!

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