Approaches employed for marketing
Write down the current approaches employed for marketing?
Expert
Current approaches employed for marketing can be classified in four categories which are illustrated below:
i) Relationship marketing: This approach essentially deals with customer wants and satisfaction. The entire emphasis is done on the relationship among the customers and suppliers.
ii) Business Marketing: It doesn’t focus on consumer products rather it focuses on industrial goods. All kind of marketing methods are such as promotion, advertising, etc are employed.
iii) Social marketing: It mainly focuses on marketing a product communally that is, online.
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