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Advantages and Disadvantage of Naïve Method

What are the advantages and disadvantage of naive method?

E

Expert

Verified

Advantages of Naïve Method:

a) This is easy method.

b) This is less expensive

c) This is appropriate small firms

Disadvantage of Naïve Method:

a) This is not a scientific method. And

b) This is not all the time reliable.

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