Product advertising strategy based problem


Problem 1. Select a product you like,

Problem 2. List at least 3 places where you found it promoted.

Problem 3. Discuss how the ads caught your attention.

Problem 4. What made you notice these ads?

Problem 5. What type of appeal did the messages use to capture attention?

Problem 6. Did you or will you buy the product because of the ads?

Problem 7. Explain why or why not.

Problem 8. Please cite the references used in finding the places this product was advertised.

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Marketing Management: Product advertising strategy based problem
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