Marketing Strategy and Management
Assignment: Course Reflection
We truly value your thoughts and opinions. Please reflect your work throughout this course and answer the following questions carefully.
You have used technology tools in this course to conduct research and produce work. You have also discussed the role of marketing in everyday life and in business. Now think ahead about 4 to 5 years and respond to the following:
• What did you expect from this course?
• How did the course meet or did not meet your expectations?
• How do you believe what you learned in this course will influence your career?
• What will you take away with you in terms of conducting research and preparing a marketing project or a marketing research report?
• Do you feel that you have strengthened your skills for preparing a presentation and/or writing a report? If so, how? If not, why not?
• How could the course have better met your needs?
Post your responses to the appropriate Discussion Area. Comment on at least two of your peers' responses.
Write your initial response in 300-500 words. Your response should be thorough and address all components of the discussion question in detail, include citations of all sources, where needed, according to the APA Style, and demonstrate accurate spelling, grammar, and punctuation
Do the following when responding to your peers:
• Read your peers' answers.
• Provide substantive comments by
o contributing new, relevant information from course readings, Web sites, or other sources;
o building on the remarks or questions of others; or
o sharing practical examples of key concepts from your professional or personal experiences
• Respond to feedback on your posting and provide feedback to other students on their ideas.
• Make sure your writing
o is clear, concise, and organized;
o demonstrates ethical scholarship in accurate representation and attribution of sources; and
o displays accurate spelling, grammar, and punctuation.